Videoday 2010

Videoday 2010

Body

I like video on the web a lot and I’m always eager to learn more about it, so when the chance to go to the first edition of Videoday arose … Well, you get the idea. I went.

As a new venture arranged by 23, FDMI, K-forum and FDIH Videoday tries to assemble anyone who is interested in how video is evolving online. Via quite a few talks and workshops we were given an idea of what’s to come and what we’ve come from.

Most of the talks were cases and examples of what people have been doing. Madbio, a food channel, have seen massive uptake of their web channel, with hundreds of thousands of views. Equally interesting were smaller, less obvious implementations of video, such as Poul Stig Briller, an optician who videos people trying on glasses, so that they can ask friends and family which ones to choose. The Royal Danish Theatre even made an appearance, explaining how they are showing “trailers” on their website.

During the workshops, which regrettably all had terrible acoustic properties given their location in one huge room, topics varied from how to use a DSLR to take great video (I now want to upgrade my 450D) to how to develop concepts and give the users what they want (and need).

Before the final keynotes everyone broke into small groups to discuss matters that each group chose on their own. The discussion I followed should have been about different camera tech, but ended being about business models (as these things so often do) and about the need for “pro” journalists in the future (I don’t think their going anywhere and don’t even see much point in entertaining the thought.).

Finally Morten Gade from FDB gave a very inspirational almost-lecture on what video does to us as human beings, and Niels Hartvig of Umbraco fame cemented the theme of the day: TV as we know it is going away fast. To underline his point he killed a TV-set with an axe. Video further down the page. He may have some anger issues, he recently destroyed his iPhone in the same fashion.

I will most certainly be returning next year.

Image credit: @mygdal and @steffenchr

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