We’ve been working on a project for Midtjysk Turisme called 48 Hours in Denmark, as has been posted on the blog before. The idea is to reach the lead users in the digital tourism field, so as to learn what they do, want and need from both destinations and turist information all round.
To facilitate this [...]
Wednesday, April 29th, 2009
Tuesday, March 31st, 2009
Jake McKee, Ant’s Eye View
How to build a community that is crazy about your product
// crazy about you
// how to throw a great party
Ingredients to make a great party
Your party needs a reason to be.
Serve a need, address a problem, let it play out, set goals and share progress.
Your party needs good planning.
You need a [...]
Tuesday, March 31st, 2009
Liveblog from Tommy Sollens talk – about Community of Sweden.
How Social Media and the Experience Economy Can Work Together
VisitSweden needed some Swedes to answer questions about Sweden. The idea behind it is that the people how live in the area, or who have their own special place, will always be the best at talking about [...]
Tuesday, March 24th, 2009
48 Hours in Denmark is now live and ready to receive all the brilliant input the internet can muster. Basically we’re offering you a free trip to Denmark, with all expenses paid. Plane, hotel, food and fun. What’s the catch? We want you to show us how you use digital media when you travel as [...]
Thursday, March 12th, 2009
At last, the Amazon Kindle arrived today. The little Apple’ish looking fellow was the object of a thorough examination at the office this morning and the verdict was clear: it’s quite cool. Both the design, the snappiness of page turning, the reading aloud and the calm crystal clear display make altogether a very good user [...]
Thursday, March 5th, 2009
Skittles tried a new way of thinking recently, which stirred quite a few different reaction. Some were positive and some were negative, but most agreed that something different was being made available here.
If you have no idea what I’m talking about go check out www.skittles.com before you continue reading. I’ll go get a cup of [...]
Thursday, February 26th, 2009
Today we held the second of two morning seminars, this one about mobile media. 100 people had signed up, unfortunately we could only fit 70 in – we will be improving on this next time, apologies to anyone who couldn’t attend.
The speakers were Helen Keegan from BeepMarketing and Jacob Møller from Kiloo. Helen spoke of [...]
Monday, February 23rd, 2009
I’ve just spent a weekend installing and reinstalling my parents PCs. My father purchased a new Dell machine (despite my pleas for him to try a Mac) with Vista Home Premium. Now, before you call this a Vista-bashing post I’d like to say that I’m actually quite fond of many aspects of Vista. So no, [...]
Tuesday, February 10th, 2009
We seem to have neglected to mention that you can follow us on Twitter.
This probably comes as no surprise, and I’m sure Twitter needs no introduction. We basically tweet when we have something worth while to say – and whenever we update the blog or flickr account. So, come have a look-see, if you feel [...]
Monday, February 2nd, 2009
I internettets spæde barndom blev det ofte betragtet som blot endnu en markedsføringsplatform. Man kom simpelthen kataloget og prislisten online, og regnede med, at nettet nu var tøjlet.
I sin hast har man dog måske glemt internettets vigtigste egenskab: Interaktiviteten. Man talte fra virksomhed til kunde, og glemte de store muligheder som ligger i svar fra [...]