Jake McKee, Ant’s Eye View
How to build a community that is crazy about your product
// crazy about you
// how to throw a great party
Ingredients to make a great party
Your party needs a reason to be.
Serve a need, address a problem, let it play out, set goals and share progress.
Your party needs good planning.
You need a [...]
Tuesday, March 31st, 2009
Tuesday, March 31st, 2009
Liveblog from Tommy Sollens talk – about Community of Sweden.
How Social Media and the Experience Economy Can Work Together
VisitSweden needed some Swedes to answer questions about Sweden. The idea behind it is that the people how live in the area, or who have their own special place, will always be the best at talking about [...]
Tuesday, March 31st, 2009
The following blog posts are being posted live from the Community Conference 2009 (#comcon2009) in Copenhagen. Please excuse spelling mistakes. Follow the conference live on Twitter at http://www.twitter.com/seismonaut and via the tag #comcon2009.
Lois Kelly
Why Communities are Forever Changing the Business Landscape
Greatest challenges for communities
Getting people to the community
Getting people to engage and participate
What a [...]
Tuesday, March 24th, 2009
48 Hours in Denmark is now live and ready to receive all the brilliant input the internet can muster. Basically we’re offering you a free trip to Denmark, with all expenses paid. Plane, hotel, food and fun. What’s the catch? We want you to show us how you use digital media when you travel as [...]
Saturday, March 14th, 2009
Mobile users in Japan have been able to use their phones as a payment option since 1999, when the leading network operator NTT-DoCoMo introduced i-mode a wireless internet service for mobile phones which laid the groundwork for a mobile payment platform. Since then constant innovations and an eagerness to invest in new services has kept [...]
Thursday, March 12th, 2009
At last, the Amazon Kindle arrived today. The little Apple’ish looking fellow was the object of a thorough examination at the office this morning and the verdict was clear: it’s quite cool. Both the design, the snappiness of page turning, the reading aloud and the calm crystal clear display make altogether a very good user [...]
Thursday, March 5th, 2009
Skittles tried a new way of thinking recently, which stirred quite a few different reaction. Some were positive and some were negative, but most agreed that something different was being made available here.
If you have no idea what I’m talking about go check out www.skittles.com before you continue reading. I’ll go get a cup of [...]
Monday, February 23rd, 2009
I’ve just spent a weekend installing and reinstalling my parents PCs. My father purchased a new Dell machine (despite my pleas for him to try a Mac) with Vista Home Premium. Now, before you call this a Vista-bashing post I’d like to say that I’m actually quite fond of many aspects of Vista. So no, [...]
Wednesday, February 11th, 2009
Eversince Pepsi introduced the companys new identity, it has been subject to quite a lot of debate, mockery and eHate. Actually I even wrote about it myself – here (not hatefully though).
The sparks HAD cooled down over time, but now the whole thing has caught fire onceagain. Yesterday somebody published the Pepsi band guidelines for [...]
Monday, February 2nd, 2009
I internettets spæde barndom blev det ofte betragtet som blot endnu en markedsføringsplatform. Man kom simpelthen kataloget og prislisten online, og regnede med, at nettet nu var tøjlet.
I sin hast har man dog måske glemt internettets vigtigste egenskab: Interaktiviteten. Man talte fra virksomhed til kunde, og glemte de store muligheder som ligger i svar fra [...]